Squat 30 times – go to the subway for free

Squat 30 times and go to the subway for free. This is the essence of the joint project of the Russian Olympic Committee (ROC) and the Visa company called “The Olympic changes”. The first “change” was launched on Friday, November 8, at the Moscow subway station “Vistavochnaya” where anyone will be able to ride the Metro just for 30 squats from now until December 3.

Now, in order to enter the subway in a good mood, you should just walk up to a special machine and squat 30 times in two minutes. This way you will not only save your money, but also receive a great boost of energy for the whole day. The Olympic champions Maria Kiseleva, Elena Zamolodchikova and Alexei Nemov were present at the opening of the unique terminal. They expressed regrets that in their childhood they didn’t have such a good opportunity to warm up before the training, but they took advantage of this opportunity at the opening ceremony.


“I went to my trainings only by subway. Very often I climbed up the escalator on foot. For me it was a small additional warm-up. Therefore I would have used these 30 squats, as a good warm-up”, – admitted Maria Kiseleva, three-time Olympic champion in synchronized swimming.

One of the main objectives of  “The Olympic changes” is to integrate sports into the everyday life. The first day of the project showed that Muscovites and visitors obviously liked the idea of the ROC ​​and Visa. It attracted a capacity crowd. The terminal will operate daily from 8:00 am to 8:00 pm MSK. Several volunteers with certificates in healthcare will be constantly on duty near the terminal.

“I am sure that this event will definitely attract more people to sports and physical culture. It will also encourage people to participate in the competition, because the  first prize for this competition is a trip to the XXII Olympic Winter Games in Sochi. I am very happy to be here today and I am very glad that I was one of the first to try out this device”, – said Alexei Nemov, the world-famous Russian gymnast and a four-time Olympic champion.


“The Olympic Changes” competition will run until mid-December. The ideas, that will win more than 100 votes of the social networkers, will then be submitted to the jury, and the jury will choose the winner.


The competition jury is headed by Alexander Zhukov, the President of the Russian Olympic Committee. It also includes the famous Olympic champions and medalists, as well as the Visa representatives.

Anyone can take part in the all-Russia competition “The Olympic changes” and share their ideas. To do this, you must publish your initiative on the following website –  www.olympicchange.ru. In case of victory your initiative will be implemented in January 2014, and its author will go to the XXII Olympic Winter Games 2014, to Sochi.


“When we were developing this project, we wanted to show that everyone was involved in the Olympic Movement, in the Olympic Games and in the Olympic ideals. We all live by these principles and ideals.  We hope that this first exhibit will give positive energy to everyone who has taken part in the development of this machine, and to those who have new ideas and to those who are just on their ways to the new ideas… We would want as much input from young people as possible, so that each person would come to the “Vistavochnaya” station and enter the subway in a good mood after 30 squats”, – said Maria Kiseleva.


“I would like to thank the Russian Olympic Committee and Visa for bringing such a great idea to life and I would like to wish them the best of luck for their future pans that will contribute to the development of sports. I’ve just squatted 30 times, and I can say that it wasn’t so difficult. Therefore I call on everybody to take advantage of this unique opportunity”, – said Yelena Zamolodchikova, two-time Olympic champion in artistic gymnastics.